Chief Marketing Officer (CMO)
South-East – Botswana
Botswana Telecommunications Corporation Limited (BTC), a leading Botswana Stock Exchange listed company, is at the forefront of delivering cutting-edge Information and Communications Technology solutions. Our services ranging from fixed, mobile, broadband communications to fintech and other digital solutions serve enterprises, consumers, and licensed service providers alike. BTC is committed to driving digital transformation and innovation that empowers both Botswana and the broader Pan-African market. With an asset base nearing P1.5 billion, BTC is embarking on an ambitious growth strategy. As part of this exciting journey, we are seeking an innovative Chief Marketing Officer (CMO) to drive market penetration and enhance profitability.
Reporting to the CEO: Key responsibilities include:
• Strategic Leadership: Develop and execute innovative marketing strategies to drive brand growth, market share and customer engagement.
• Product Innovation: Lead the creation and launch of customer-focused, cutting-edge products and services that resonate with evolving customer needs.
• Partnership Management: establish and manage strategic partnerships and sponsorships to amplify brand visibility and profitability.
• Customer Insights: Leverage market research and digital transformation to stay competitive and aligned with emerging trends.
• Regulatory Compliance & Synergy: Ensure adherence to industry regulations and promote collaboration across departments.
• Performance Management: Drive results by overseeing reporting, budgeting and ROI focused initiatives to maximise revenue growth.
• Team Leadership: build and nurture a high-performance culture by fostering collaboration, accountability and customer-first mindset.
Qualifications:
• Bachelor’s degree in Marketing, Business Administration or a related field. A Master’s degree will be an added advantage.
• 10 years of relevant experience in the field of which 5 years must have been gained in senior management role developing and implementing successful marketing strategies for corporate turnarounds within telecommunications or a similar FMCG industry.
Joining BTC means being part of a company that is at the forefront of Botswana’s digital evolution while creating opportunities across the Pan-African market. As the CMO, you will have the opportunity to shape the transformative growth in an organisation committed to innovation and excellence.
All inquiries, and applications (including curriculum vitae and motivation letter as one document) should be submitted via our website www.hrmc.co.bw. Confidential enquiries about the role, please contact the Managing Partner Sesaleteng Seabe at seabe@hrmc.co.bw.
Closing date for applications is Tuesday 24th December 2024. Early submissions are encouraged.